SIX AND TWO VS A TYPICAL EMAIL PLATFORM
Everything included. No surprises on the bill.
A typical email platform sells you a cheap starter plan, then charges extra for the features you actually need. Six and Two puts every feature on every plan, priced in US dollars, month to month. No add-ons, no annual contract, no guessing what you'll owe.
Every feature on every plan
Month to month, no contracts
Your own sending domain, set up for you
AT A GLANCE
The short version, side by side
A typical email platform
- Starter plan, missing pieces. Verification, automation or landing pages cost extra or sit on a higher tier.
- Annual contracts. A fair price means a year up front, with fees if you leave early.
- DNS is on you. You're handed instructions and left to find your own SPF, DKIM and DMARC records.
- List hygiene, optional. Dead and complaining addresses sit on your list until they bounce.
- Opens lumped together. Automated scanning inflates your open numbers with no way to separate it out.
- Separate credit pools. Verification and writing tools draw from extra, separately-billed pools.
- One version, one guess. You write a subject line and hope it lands.
- Review is on you. Broken links and spam triggers ship if you miss them.
Six and Two
- Every feature, every plan. The builder, AI writing, verification, domains and landing pages come standard, from the first plan.
- Month to month. You stay because it works, not because you signed something.
- Sending domains, handled. We register, authenticate and host your domain. Zero DNS records to touch.
- Every address checked first. Each one is verified against its mail server before a campaign can send to it.
- Human opens, counted separately. Automated opens get their own column, so your reports mean something.
- One credit pool. Sends, address checks and AI writing all draw from the same number.
- Variants tested at full size. Every recipient sees one of several designed versions, rotated evenly, not sampled.
- A review before every send. Subject line, links, structure and footer, checked with the reason and the fix.
SIDE BY SIDE
Every feature, laid out plainly
We built this table from what typical email platforms publish about their plans. Yours may differ, but the add-ons, contracts and extra charges are the pattern worth checking for.
| Feature | A typical email platform | Six and Two |
|---|---|---|
| Drag-and-drop email builder | ||
| AI writes a full email from a one-line brief | ||
| Every feature on every plan | ||
| Month-to-month pricing | ||
| Sending domain registered and set up for you | ||
| SPF, DKIM and DMARC configured for you | ||
| Every address checked before you send | ||
| Sending pace adjusted per inbox provider | ||
| Creative variants tested across the full list | ||
| Human opens reported separately from automated opens | ||
| Specialist review before every send | ||
| Landing pages on your own domain | add-on | |
| Sign-up forms | ||
| One credit pool for sends, checks and writing |
THE BIG DIFFERENCES
Three things that actually change your results
These are the parts most platforms leave to you, or charge extra to handle. We build them into the product.
SENDING DOMAINS
Your domain, set up for you
A typical platform hands you a shared domain or a to-do list: add this SPF record, that DKIM key, wait and hope. One typo and your emails never show up.
We register a sending domain that matches your brand, set up SPF, DKIM and DMARC ourselves, and host it. Your From address, signature, tracking links and landing page all live on that same domain, for every recipient.
No DNS records for you to find or paste
Authentication set up correctly the first time
One domain across your email, links and landing page
DELIVERABILITY
A pace inbox providers actually trust
Blast a brand-new domain at full volume and providers notice, then slow it down or block it. Most platforms leave that timing to you, or never mention it at all.
Every new sending domain on Six and Two starts small and earns more volume as Gmail, Microsoft, Yahoo and the rest accept its mail. Each provider gets its own rate, adjusted from how it's responding right now.
Volume grows as your domain earns trust
A separate rate for each inbox provider
99.7% of mail delivered across the network
BEFORE YOU SEND
Every address checked, every single time
Most platforms check that an address is spelled right and call it done. Dead mailboxes and addresses that have already complained somewhere else still go out with your campaign.
We verify every address against its own mail server before a campaign can send to it. Dead mailboxes, dead domains and known complainers never enter the send. Before launch, a specialist review checks the subject line, the links, the structure and the footer too, with the fix in plain English.
Verified at the mailbox, not just the spelling
Dead and complaining addresses removed automatically
A review of every campaign before it goes out
SWITCHING OVER
Moving over takes an afternoon
Bring what you already have. Nothing starts from zero, including your list.
Import your list
Upload your spreadsheet. The importer maps every column to a field and picks up fields you already have, so nothing gets duplicated.
Every address gets checked
Before anything sends, each address is verified against its mail server, so you start clean instead of guessing.
Connect your sending domain
Tell us the domain you want to send from. We register it, set up its authentication and host it. No DNS work on your end.
Build your first campaign
Write a one-line brief and let the editor design your email, or start from a blank canvas. Send it on your own schedule, from day one.
QUESTIONS
What people ask before switching
Still deciding? Here's what people usually ask before they move over.
Is it hard to move my list over?
No. Upload your spreadsheet and the importer maps each column to a field, reusing ones you already have. If the upload gets interrupted, it picks up where it stopped, so you're not starting again.
Will switching hurt my deliverability?
Your new sending domain starts small and earns more volume as Gmail, Microsoft, Yahoo and other providers accept its mail. That gradual pace, not a sudden blast, is what protects your inbox placement while you move over.
Am I locked into a contract if I switch?
No. Every plan runs month to month, so you can leave whenever you want. There's no annual commitment required to get a fair price.
Do I need to set up DNS records myself?
No. We register your sending domain and configure its SPF, DKIM and DMARC authentication ourselves. You don't touch a DNS record.
What happens to my old subscribers?
Every address you import gets checked against its mail server before it can be sent to, so dead mailboxes and known complainers are filtered out before your first campaign goes out from your new domain.
Do I need to know code to use the editor?
No. The drag-and-drop editor and the AI design tool build complete, on-brand emails from a one-line brief. You can also edit anything directly, with no code required.
Is every feature really on every plan?
Yes. The builder, AI writing, verification, sending domains, landing pages and reporting are the same on every plan. Plans differ only by how many credits you get each month.
Does this keep me compliant with US email law?
You're responsible for following the CAN-SPAM Act: honest headers and subject lines, a physical address in every email, and honoring opt-outs within 10 business days. Six and Two gives you the sending and list tools that make that straightforward to do.
Switch and keep everything
Every feature, every plan, month to month. Cancel any time you want, but you probably won't want to.
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